Keep watching @apple
Create a free account to get follower & recent-unfollow tracking, growth history, and movement alerts for this profile. Free refreshes every 3 days; Pro refreshes daily.
Follower growth
Last update yesterday: 38.16M → 38.16M (+0)
+1.0M
2.82%
Outreach
Self-declared business contact — copy to start your pitch.
Website
apple.co/Apple-SupportQuality score
Composite of engagement, posting consistency, audience quality, and content discipline.
0.15% vs 1.2% avg for 1M+ accounts
4.1 posts/week, last 4 days ago
Verified account
No sponsored content
Audience authenticity
Estimated from public engagement patterns — a directional signal, not an audit of individual followers.
Engagement rate
Average for 1M+ accounts: 1.2%
Avg likes
58K
Avg comments
613
Best of the last batch
iPhone, new trick, watch this, watch this ahhhh!!!! #ShotoniPhone18Pro #newtrick
6.2M
41K
Content mix
Super fans
Audience sample
Inbound mentions
| Date | Followers | Following | Posts | Eng. Rate |
|---|---|---|---|---|
| Nov 3 2026 Tue | 38,163,274 | 9 | 1,410 | 0.15% |
| Nov 2 2026 Mon | 38,163,274 +26,579 | 9 | 1,410 +2 | 0.15% +0.02 |
| Oct 28 2026 Wed | 38,136,695 +34,773 |
Hover any tile for full stats. Click to open on Instagram.
0
Why it worked
Engagement of 16.3% — well above their baseline. Long-form caption drove the comment count higher than usual.
| 9 |
| 1,408 +2 |
| 0.13% +0.04 |
| Oct 22 2026 Thu | 38,101,922 +42,237 | 9 | 1,406 +6 | 0.09% -0.56 |
| Oct 10 2026 Sat | 38,059,685 +17,271 | 9 | 1,400 +3 | 0.66% -0.3 |
| Oct 6 2026 Tue | 38,042,414 | 9 | 1,397 | 0.96% |
| Oct 5 2026 Mon | 38,042,414 +23,791 | 9 | 1,397 +1 | 0.96% -0.02 |
| Oct 3 2026 Sat | 38,018,623 | 9 | 1,396 | 0.98% |
| Oct 2 2026 Fri | 38,018,623 | 9 | 1,396 | 0.91% |
| Oct 1 2026 Thu | 38,018,623 +44,671 | 9 | 1,396 +2 | 0.91% -0.04 |
| Sep 28 2026 Mon | 37,973,952 | 9 | 1,394 | 0.95% |
| Sep 27 2026 Sun | 37,973,952 | 9 | 1,394 | 0.95% |
| Sep 26 2026 Sat | 37,973,952 +249,722 | 9 | 1,394 +8 | 0.95% -0.37 |
| Sep 20 2026 Sun | 37,724,230 | 9 | 1,386 | 1.32% |
Cadence pulse
3.6
days since last
Slowingevery 1.7d
≈ 4.1 posts/week
10 days
5.2 days
21%
Erratic
Posting velocity
3.9
Avg / week
47
Total posts
12
Active weeks
Peak week
Sep 11 · 8 posts
Current streak
12 weeks
Consistency
12 of 12 weeks active
Posting cadence
times in UTC
Day-of-week effect
Best day
Sat +178%
Worst day
Fri -81%
Deltas measured against this profile's overall average engagement.
Live stories
Top-post comments
Free refreshes every 3 daysPro refreshes daily →
Niche percentile
15%
↓ Below avgEstimated percentile vs accounts of the same size (1M+ followers). (0.15% ER · tier average 1.2%)
Estimated — exact percentile would need a category-specific dataset.
Where they sit
Aspect ratio mix
0%
Square 1:1
0 posts
100%
Portrait 4:5 / 9:16
48 posts
0%
Landscape 16:9
0 posts
Reels deep dive
40M
Total plays
2.0M
Total likes
6.6M
Avg plays
Champion reel
“new trick” by @roses_are_rosie #ShotoniPhone18Pro Directed by @davemeyers
Format breakdown
Average engagement per post by content type. Higher = more value per upload.
4.1M
avg / post
197.1K
avg / post
186.1K
avg / post
Format duel
4.1M
avg engagement / post
2 posts in sample
186.1K
avg engagement / post
19 posts in sample
Feed palette
…
…
…
…
…
…
…
…
…
Engagement quality
Comment : Like
1.24%
Healthy — real conversation
Median engagement
60K
Likes + comments / post
Variance (σ)
973K
Higher = more hit-driven content
Outlier posts
1
Beyond 2σ above mean
Sweet spots
Caption length (chars)
Best: 50-150 chars · 706K avg
Hashtags per post
Best: 1-3 · 362K avg
Hashtag intelligence
8 unique
Caption DNA
Top emojis
Top hooks by engagement
Caption analysis
Computed across 48 recent posts — 48 of which had any caption at all.
Avg length
219 chars
Median length
228 chars
Max length
746 chars
Hashtags/post
1.4
Mentions/post
2.02
Emoji density
0.1%
Collab graph
15 accounts
Super fans
The accounts that liked this profile's best-performing post, ranked — the closest thing to its most engaged audience.
Audience snapshot
A live sample of this profile's most recent followers — the same list the recent-followers tool reads.
Inbound mentions
Recent posts where other accounts tagged this profile — who's talking about them, and how big those accounts are.
Live stories
Stories are pulled live from Instagram and vanish after 24h. Free accounts can load them for any profile they analyze.
Top-post comments
The real comment thread on this profile's best-performing post — what people actually say when engagement peaks.
